Our Guides

We create and design successful websites, which bridge-a-gap between businesses and consumers, in this ever developing medical health world, we live in. Our websites are beneficial and helpful to the market places we are currently involved in – Diabetes, Dental, and the Allergy + Free From sufferers, and healthy lifestylers, along with pet owners, in the UK.

We successfully co-ordinate the right editorial and the most appealing design layouts for our websites and publications which creates a stimulating and beneficial read for the people viewing our websites, receiving our guides and magazines. Our dedication to doing things right is totally fundamental, and that ethos goes for our service to our clients, and to the staff, that work with us.

The Diabetes Guide – The Mail on Sunday

Helpful solutions

Most health experts agree that the UK is facing a huge increase in the number of people with diabetes.

Since 1996 the number of people with diabetes has increased from 1.4 million to 4.5 million. By 2025 it is estimated that six million people will have diabetes. Most of these cases will be Type 2 diabetes, because of our ageing population and rapidly rising numbers of overweight and obese people.

The total cost (direct care and indirect costs) associated with diabetes in the UK currently stands at £23.7 billion, and is predicted to rise to £39.8 billion by 2035.

The Diabetes Guide serves to help those who have diabetes in a proactive and positive way, complete with hints and tips on the best way to manage their illness. The Diabetes Guide is a full colour tabloid-size supplement, which is an excellent opportunity for specific diabetic products and helpful solutions, to reach people with diabetes via The Mail on Sunday readership.

Diabetes Guide Spread

Quality editorial

The Diabetes Guide will include unbiased, high quality editorial, some of the articles will be written and supplied by Diabetes UK, International Diabetes Federation (IDF), NHS Alliance, Juvenile Diabetes Research Foundation (JDRF), dietitians and leading experts on diabetes, healthy living, diet and exercise which will be split into sections, covering key subjects including;

  • Latest treatment developments of diabetes
  • Celebrity interviews – dealing with Type 1 & Type 2 diabetes
  • Diabetes Self Management – essential advice
  • Healthy balanced Diet
  • Nutritious Recipes for Diabetics
  • Product Review – Blood Glucose Meters & Controls
  • Coeliac disease – Type 1 diabetics to be assessed
  • Foot Care – latest up-to-date products & services
  • Report on self-care tool kits
  • Eye Care – Early detection of Retinopathy
  • Get Active – smart pedometer wrist-bands
  • What to eat for better blood sugars
  • Best New Equipment for managing diabetes i.e insulin pumps, insulin travel cases & needle storage
  • Diabetes specialist dietitian – education & weight management
  • Exercise Programmes – walking, running, cycling & swimming
  • Healthy Holidays & Travel Insurance for people with diabetes
  • Advice to help diabetic children & young people today

Online:

The Diabetes Guide will be replicated in it’s entirety for 6 months, the same amount of time as the Guide is valid per issue, which will be on the official Diabetes Guide website, which will include hyper-links for all company website addresses which are involved, in both issues for 12 months.

The Allergy + Free From Guide – The Mail on Sunday

Helpful solutions

Allergies are very common and widespread in the UK. Allergy UK who are the operational name of the British Allergy Foundation, have recently stated that one-in-three people in the UK suffer from an allergy, which means over 21 Million people suffer from allergies in the UK. Each year the number of allergy sufferers increases by 5%, and as many as half of those affected are children, and up to 45% of all people in the UK suffer from food intolerances.

The UK Free From market is now worth around £365 million, and nearly 40% of households contain someone avoiding specific foods or ingredients (Mintel). However, there is an almost even split between those people avoiding foods on medical grounds and those doing so for “healthy lifestyle” reasons.

The Allergy + Free From Guide is a full colour tabloid-size supplement, which is an excellent opportunity for specific free from and allergy products and helpful solutions, to reach people with food intolerances and allergy sufferers via The Mail on Sunday readership.

Allergy Guide Spread

Quality editorial

The Allergy + Free From Guide will include unbiased, high quality editorial, some of the articles will be written and supplied by Allergy UK, Asthma UK, Coeliac UK, National Eczema Society and leading experts on gluten, wheat and lactose intolerances which will be split into sections, covering key subjects including;

  • Springtime Allergies – Hay fever, wasp and bee stings etc
  • Guide to “free from” new products
  • Gluten free recipes
  • Dairy Free – Lactose intolerance
  • Indoor Allergens – Healthy Clean Home – reduction of House Dust Mite allergen etc
  • Coeliac up-to-date developments
  • Food Allergies & food intolerances
  • Laundry Care – washing machine & washing powder for people with allergies & sensitive skin
  • Living with Asthma – air purification
  • Bedding Allergy Prevention – allergy free duvets, pillows and mattress protectors
  • Skin Allergy – disturbing impact of skin allergy and sensitivity
  • Eczema – associated with skin allergies, asthma & food allergy

Online:

The Allergy + Free From Guide will be replicated in it’s entirety for 6 months, the same amount of time as the Guide is valid per issue, which will be on the official Allergy + Free From Guide website, which will include hyper-links for all company website addresses which are involved, in both issues for 12 months.

The Dental Guide – The Mail on Sunday

Helpful solutions

The Dental Guide will look at the treatments and possibilities to help people create their perfect smile, along with how to maintain a good oral hygiene routine, tooth orthodontic treatments such as braces and implants, knowledgeable information from experts and advice which people require to keep their teeth and gums in good health.

Currently 84% of all adults in England have one or more fillings, and 48% of the population are not happy with their teeth, including 64% with discoloured teeth as the main cause of unhappiness. The Children’s Dental Health Survey, found 46% of 15 year olds have decay in their teeth. 61% of adults in England do visit their dentist on a regular basis.

In November 2016 the Local Government Association (LGA) carried out some important research, and discovered that children’s rotting teeth cost hospitals a staggering £35 million a year, which equates to more than 100 operations per day to remove children’s multiple decayed teeth. The study revealed excessive consumption of fizzy drinks and foods high in added sugar are main reasons why more children are having teeth removed. It goes to show that a good oral hygiene routine is essential, along with regular dentist trips can ensure tooth decay is tackled at an early stage.

The Dental Guide serves to help those who need dental treatments in a proactive and positive way, complete with hints and tips on the best way to manage their teeth on a day-to-day basis.

The Dental Guide Spread

Quality editorial

The Dental Guide will include unbiased, high quality editorial, some of the articles will be written and supplied by British Dental Association (BDA), Association of Dental Implantology (ADI), Oral Health Foundation, British Association of Dental Therapists, British Orthodontic Society, NHS, British Society of Dental Hygiene and Therapy (BSDHT), and leading dental experts which will be split into sections, covering key subjects including;

  • Latest treatment developments in dentistry
  • Dental implants
  • Orthodontic treatments
  • Teeth whitening
  • Cosmetic & restorative dentistry
  • Crowns & bridges
  • Teeth hygiene
  • Digital Smile Designing
  • Botox treatments
  • Ideal food & drink to avoid teeth decay
  • Endodontics (root canal treatment)
  • Latest Periodontal treatments (control diseased gums)
  • Smile makeovers
  • Dentures currently available
  • Private Dental Insurance
  • Dental Shopper – New products & services

Online:

The Dental Guide will be replicated in it’s entirety for 6 months, the same amount of time as the Guide is valid per issue, which will be on the official Dental Guide website, which will include hyper-links for all company website addresses which are involved, in both issues for 12 months.

The Healthy Pet Guide – The Mail on Sunday

Helpful solutions

The Healthy Pet Guide will look at the positive health products and services, which will help pet ‘parents’ to keep their pets healthy and happy.

Currently there are thoughts that there is a ‘pet obesity’ epidemic, and a survey showed 22% of pet owners believe their pet is overweight, yet 86% still feed their pets with table leftovers and snacks outside of typical mealtimes.

The trend of humanisation of pets, is very much about pet lovers, treating their pets as part of the family, which means that pet ‘parents’ will certainly spend more to help their pets feel happy, healthy and remain active, and The Healthy Pet Guide will put forward the correct exclusive advice, and information about healthy nutritional food, along with new exciting information for pet lovers to ensure their pets, live a healthy and long life.

There are currently 57 million pets in the UK of which 9 million are dogs and 8 million are cats, and it is estimated about 48% of households in the UK do have pets, and pet ‘parents’ in the UK will spend at least £7 billion on their pets veterinary treatments, health and welfare, this year alone. The Healthy Pet Guide will help these pet ‘parents’ in a proactive and positive way, complete with hints and tips, and provide them with the right information, to help keep their pets happy and healthy, on a day-to-day basis.

The Healthy Pet Guide is a full colour tabloid size, minimum of 64 page guide, published in March, June & October, which is an excellent opportunity for essential health products, supplements and treatments to keep pets healthy and glowing, nutritional healthy pet foods, and active helpful solutions, to reach pet “parents”. via The Mail on Sunday readership & extra distribution to dog lovers at the 3 x DOGfest events in May and June, and to all Pet Owners visiting the National Pet Show, in November.

Quality editorial

The Healthy Pet Guide will include unbiased, high quality editorial, some of the articles will be written and supplied by the National Office of Animal Health (NOAH), the Pet Food Manufacturers’ Association (PFMA), Pet Owners Association, Animal Health Trust (AHT), the British Small Animal Veterinary (BSAVA), The Kennel Club, Pet Care Aware, Animal Welfare Foundation, Dog Friendly, British Veterinary Association (BVA), along with leading experts on pets, nutritional diet and exercise for pets which will be split into sections, covering key subjects including;

  • Upfront pet news
  • Celebrity Pet Profile
  • Healthy pet checks – Veterinary advice
  • Oral health care
  • Flea & worm treatments
  • Grooming – skin & coat condition, to include skin supplements
  • Digestion care – Natural healthier balance
  • Weight control – dealing with obesity
  • Exercise & walkies to keep your pet fit
  • Hypo-allergenic recipes
  • Premium quality organic dog food, grain free recipe & natural raw food
  • Healthy pet nutrition/supplements
  • Rehoming dogs & cats
  • Healthy Fish Aquariums & Outdoor Garden Pools
  • Reptile healthcare
  • Birds – feeding correctly in the garden & nesting boxes
  • Pet allergy prevention – clean healthy home including household hygiene
  • Travelling with pets – products & services
  • Pet insurance
  • Senior Wellness for your pet
  • Pet housing for small furry pets, rabbit hutches & fish tanks
  • Veterinary Care – Your pet in safe hands & complete with annual vaccinations
  • Pet friendly holidays
  • Breeding – raising young animals correctly
  • Pet diabetes care
  • Recommended kennels & catteries in the UK
  • Working Pets – Guide dogs, seizure alert & diabetes alert dogs
  • Pet Shopper – New products & services

Online:

The Healthy Pet Guide will be replicated in it’s entirety for 4 months, as a digital e-zine, the same amount of time as the paper version of the Guide is valid per issue, which will be on the official Healthy Pet Guide website, which will include hyper-links for all company website addresses which are involved in all three issues for 12 months.